Multi Level Marketing
![]() | David Frey's Marketing Bible sets new standards for its simple, comprehensive coverage of hundreds of techniques for marketing small businesses |
The idea behind multi-level marketing is straightforward.
Picture that you have a product to sell. A common MLM product
is some sort of universal solution, such as a vitamin pill. You
could do one of two things: either sell it directly to consumers
or find others who will buy your product from you and sell it to
other people.
MLM systems require that you recruit people not only to buy and
sell your product, but who will also recruit other people to buy
and sell your product…and then recruit even more people. This
may seem unusual since you are recruiting people to compete
with you, but MLM will convince you that it is reasonable to
recruit competitors because you will get a cut of their
profits. This will take your mind off the fact that no matter
how big your town or market, it is limited. There will always
be a few people in MLM systems who will make money but the
majority will fail, just due to the nature of the system.
Multi-level marketing is a system of marketing which puts more
importance on the recruiting of people than on the selling of
products which is makes for a flawed system. MLM is very
attractive to many people though because it sells hope and
appears to be outside the typical type of business. It promises
wealth and independence but unfortunately MLM is much more
likely to result in failure than success. The most successful
MLM scheme is Amway which has millions of distributors
worldwide with sales going into the billions. In the year 2000,
an average Amway distributor earned about $700 a year in sales,
but spent about $1,000 a year on products. Remember, that
sellers also have other expenses such as transportation,
communication, etc.
This type of system is very beneficial to those who own the
company or supply the products, but to those lower down on the
pyramid, this is nothing but a money eating scheme.
However, there are a few benefits to being an MLM member, such
as getting certain tax write-offs, access to special products,
the chance to meet new friends and maybe even a few bucks. But,
while all of these things can be good, none of them will benefit
you’re real financial situation. Other downfalls about being an
MLM member is that you can never admit to others if you are
doing badly. In order to sell products you always have to keep
on a happy face to customers, which often include family and
friends. So unless this sounds like a good career move to make,
most people would suggest that you steer clear of this
opportunity.
About The Author: Barney Garcia writes about many different
topics. He is a proud contributing author and invites you to
his websites. http://www.multilevel-marketing-plan1.info and

0 Comments:
Post a Comment
<< Home